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WhatsApp for Restaurants: Direct Orders, Bookings and Returning Customers Without Commissions

How restaurants use WhatsApp for orders and table bookings and move regulars to direct ordering, plus a calculator for delivery app commissions.

Modeer 360 teamPublished 7 July 2026 · 3 min read
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Quick answer

Restaurants use WhatsApp to take direct orders, book tables, answer menu questions and move regular customers from delivery apps to direct ordering. Delivery apps bring in new customers, but at a commission that can reach 15 to 25% in Saudi Arabia, while direct ordering saves that and gives you the customer's data.

01How much are you paying the apps?

Delivery apps are an excellent way to bring in new customers, but a customer who orders from you every week does not need a middleman. Do the math:

How much do you pay delivery apps in commission?And how much would you save by moving some repeat customers to direct ordering?
3,000
$18
20%
20%
Monthly app commissions$10,800On sales of $54,000 through the apps
Commission saved per month$2,160
Yearly$25,920
Factor in your own delivery cost for direct orders. The goal isn't to leave the apps, but for repeat customers to order from you directly.

Some delivery apps in Saudi Arabia charge commissions of 15 to 25% depending on the agreement, and they may be lower for large chains.

02How do you move customers to direct ordering?

  1. Put a small card in every order: "Order direct and get [Perk]", with a WhatsApp QR code.
  2. A WhatsApp button on your Google Maps profile.
  3. A menu inside the chat and ordering in a minute.
  4. A real perk for ordering direct: free delivery or an extra item.
  5. A message to regular customers before their usual lunch or dinner time.
Read alsoA WhatsApp Button on Google Maps: Turn Nearby Searchers Into Conversations

03An AI agent that takes the order

Example WhatsApp reply

Hi! 2 chicken shawarmas and a large fries = 48 SAR, with delivery to Al Narjis in 30 minutes. Shall we confirm? Cash or payment link?

Confirm, cash
Payment link

The agent knows the menu, prices and delivery areas, collects the order and address, and sends it to the kitchen. At peak times it never misses an order or leaves a customer waiting.

04Table bookings

Booking confirmationUtility

Your table for [Number] people is booked for [Day] at [Time], [Name]. We look forward to seeing you!

Confirm
Change
Before the bookingUtility

We're expecting you tonight at [Time]. If your plans change, just reply so we can give the table to someone else.

I'm coming
Cancel booking
Weekly offerMarketing

Thursday offer, [Name]: [Offer], for direct orders only.

Order now
Stop

05The customer data is yours

On the apps, the customer belongs to the app. With direct ordering, you know what they order, when and how much they spend, so you know whom to win back and whom to reward.

Read alsoWin Back Past Customers on WhatsApp: A Message for Each Segment Instead of a Discount for Everyone
Read alsoWhatsApp Customer Satisfaction Surveys: CSAT and NPS with Ready Templates and a Calculator
Read alsoWhatsApp for Ecommerce Stores: The Complete Guide From First Question to Second Order

Key takeaways

  • Use apps to bring in new customers, and direct ordering for regulars.
  • App commissions can eat a large share of your profit.
  • An AI agent takes the order and address at peak times.
  • Direct ordering gives you your customers' data.

Frequently asked questions

Should I leave the delivery apps?

No, they are a channel for bringing in new customers. The goal is to move regular customers to direct ordering.

Does the agent send the order to the kitchen?

It records the order and notifies the team. Ask the Modeer 360 team about connecting your point-of-sale system.

What about delivery?

You need your own drivers or a delivery company. Compare that cost with the commission.

  • #Restaurant orders on WhatsApp
  • #WhatsApp table booking
  • #Delivery app commissions
  • #Direct ordering
Modeer 360 teamWe write practical guides for Arab businesses that sell to and serve customers over WhatsApp and calls. This article was last updated on 7 July 2026.

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